A STORY OF SUSTAINABILITY
The untouched, sprawling 132 sq km forest of Kheoni has always served as a source of inspiration to us with its diverse flora, fauna and self-sustained ecosystem. It is a safe haven for tigers, leopards, deer and over 125 species of birds. The tranquillity here allows you to be truly one with nature.
Our story goes back 7 years when Dr Garg, a retired professor and environmentalist, drew inspiration from Kheoni to plant a similar forest and acquired a 25 acre barren hill in Central India to start afforestation. At the time, there were only a couple Neem shrubs and no water available to undertake any plantation work. But his love and passion for trees and sustainability was boundless.
He made 3 hour round trips every other day from Indore to plant trees one at a time. Water was bought every day, resources and man-power were collated into a non-profit which has been working tirelessly since and has planted 32,000 trees already. He was awarded the state biodiversity award for creating a forest out of nothing and in the middle of nowhere.
The indigenous communities inhabiting these parts burn off the forest floor to collect mahua. We recognized the need to eradicate this practice while supporting them and promoting sustainability. Locals were employed for planting herbs and flowering shrubs under these trees’ shade which led to a good produce. With the availability of organic ingredients from the forest, we put together the first few wellness products for Kheoni.
We decided to explore further to bring the goodness of sustainable wellness straight to people’s homes. We travelled all across India to find the highest-quality, ethically sourced ingredients directly from the communities who had been growing them for decades. In this way, our patrons also became benefactors and contributed to the betterment of these groups.
Combining our expertise in eco-friendly designing, packaging and our passion for sustainability has led us to bringing forth a range of products that deliver wellness straight to people’s doorsteps. Mindfulness and wellness positively impact our lives and offer a much needed retreat. Also, we source selectively and conscientiously which ensures sustainability and enables us to offer fair prices to the communities we partner with. This reflects directly in the way our products enhance everyday lives.